Initially revealed during the 2012 San Diego Comic-Con Hasbro Preview Night, Hasbro's Red She-Hulk sports a completely new sculpt. The paint applications on her body are somewhat metallic and she also includes her signature sword.

This depiction of Betty Ross as Red She-Hulk includes the torso and legs of the Hit Monkey Build-A-Figure. The first wave of Hasbro's 2013 Marvel Legends series began shipping in February 2013.